Google Display Ads are a crucial component of online marketing campaigns. They can help businesses reach a wider audience, increase brand visibility, and generate higher conversion rates. One of the essential factors in creating an effective display ad is selecting the right ad size.
Leaderboard (728×90)
The leaderboard ad size, which measures 728 pixels wide by 90 pixels tall, is one of the most popular sizes for display ads.
Large Rectangle (336×280)
With dimensions of 336 pixels wide by 280 pixels tall, the large rectangle is another popular ad size. This ad size provides ample space for advertisers to display eye-catching visuals and persuasive copy.
Medium Rectangle (300×250)
The medium rectangle, measuring 300 pixels wide by 250 pixels tall, is a versatile ad size that can be placed in various locations on a webpage.
Half-Page Ad (300×600)
The half-page ad, also known as a “skyscraper,” is a large, vertical ad format with dimensions of 300 pixels wide by 600 pixels tall.
Mobile Leaderboard (320×50)
As mobile browsing continues to rise in popularity, the mobile leaderboard ad size has become increasingly important.