Ad revenues from websites are a great way to ensure some passive income. And, if you happen to have a website for a long time now, chances are that you already have one of the display ad plugins integrated and earning revenue from them. And, now that we have completed yet another year, you are probably checking out your previous year’s income. Whether it was impressive or not, you are certainly looking for options to improve it further this year. So, how can you maximize your ad earnings? What strategies do you need to implement? Let’s check out a few amazing strategies that are working for many site owners.
Ad Income Maximizing Strategies In 2021
Now that you have decided that you want to increase your ads earnings further, it is time to make sure that a strategy is in place to ensure maximum success. No matter what type of ad campaign you are running, these strategies are perfect for each one of them.
Focus On Content
Your ad revenue generation can only increase when you have more traffic. This means that you need to ensure that visitors are returning to your site and new visitors are checking out your site as well. Also, you cannot have a high bounce rate, and will have to ensure that the average time spent on every page increases. Thus, you will have to focus on the content. Create engaging and high-quality content. Your visitors are not here to look at ads. They are here to check out what you got. Make sure it’s attractive and engaging.
Use Multiple Pages For Single Content
Splitting your content into multiple pages is a great way to ensure that your visitors are staying on your website for a longer duration. Also, smaller pages will load faster. And, multiple pages also mean multiple ad impressions from a single visitor. It’s a win-win situation wherein your visitors will enjoy going through long content and you will enjoy better ad revenue.
Focus On Ad Placement
As the website publisher it is your duty to ensure that your visitors get a good feel while browsing through your site. Ad placement is critical. Even though stuffing your site with ads seems like a nice way to ensure high revenue, but, in reality, it will simply drive away traffic. People don’t like ads. And, when you serve too much of it, they are never going to come back to your site. So, place ads strategically across the page such that they are not imposing or obstructive, and yet, visible. It will retain visitors while giving you constant revenue flow.
Try Ad Networks
If you are still just stuck with the Google Adsense, you are certainly losing out on ad revenue income opportunities. Google isn’t the only player in the segment. Today there are numerous other ad networks, all trying to gain their ground, and providing attractive returns. You need to create competition for them on your site. Optimizing the ad network mix will definitely help you gain more revenue, and you can do so by joining ForeMedia.
So, create your strategy today, and enjoy the profits!
